LEGO Universe

LEGO Universe was a Massively Multiplayer Online Game (MMOG) where Uniplayers could create a LEGO Minifigure. Once in the game, they could use their imagination to build whatever they would like, complete missions, battle the enemy, travel to different worlds where they could explore, and connect with other LEGO characters. The game ended at midnight on January 31, 2012.

It was a great way for different LEGO Users to connect with each other in a fun way.

Trivia

 * LEGO Universe had three different tests: the Pre-Alpha, the Alpha and the Beta. They were all before the game came out, for the purpose of testing the game. The Pre-Alpha was for game developers and LEGO employees only. The alpha was only open LEGO Innerkids Center (devs and employees, too). Beta was open to a selected amount of people from the LEGO website. It then opened to every LEGO User who wanted to play, until it closed.
 * To select the LEGO Users who would play in the Beta version, you were sent an e-mail with a link to a poll. The poll consisted of only a few questions. LEGO then picked the group of kids who answered certain questions in certain way to play in the Beta version.